We use cookies to enhance your browsing experience, serve personalized ads or content, and analyze our traffic. By clicking "Accept All", you consent to our use of cookies. cookie-policy
The Digital Marketing specialist is accountable for developing and implementing Digital marketing campaigns with the aim of promoting products and services at both the company’s stores and its e-commerce platform. S/He handles various responsibilities ranging from creative, analytical, digital, commercial and administrative, all aligned towards the achievement of the overall marketing strategy.
Main Duties and Responsibilities
Participate in the development and implementation of the digital marketing strategy based on market insights and data analytics retrieved from different channels at hand
Participate in the creation and development of paid digital marketing campaigns and promotions across multiple channels and follow through the implementation with concerned parties both internally and externally while maintaining the targeted budget
Work effectively with different types of campaign objectives including but not limited to optimizing conversion, acquisition and lead gen efforts, traffic and reach
Organize and oversee campaigns and promotional events on social media using different channels and targeting various audiences
Conduct market research and analysis to evaluate trends, brand awareness and competition
Work effectively on CRM tools to run focused marketing campaigns
Gather and analyze data that helps identify and define future campaigns and activities for targeted audiences
Produce creative written and multimedia contents to be used on different digital and online platforms increasing engagement
Increase website traffic and leads through paid and organic campaigns
Write, edit and proofread creative contents for diverse marketing activities
Maintain and update digital marketing content on the eCommerce platform
Follow up and monitor the progress of campaigns and events using various metrics and KPIs, consolidate and submit reports accordingly
Collaborate with Marketing, Sales, Product and vendors to execute digital marketing strategies.
When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies. Because we respect your right to privacy, you can choose not to allow some types of cookies. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.
Required Cookies
These cookies are required to use this website and can't be turned off.
Required Cookies
Provider
Description
Enabled
SAP as service provider
We use the following session cookies, which are all required to enable the website to function:
"route" is used for session stickiness
"careerSiteCompanyId" is used to send the request to the correct data centre
"JSESSIONID" is placed on the visitor's device during the session so the server can identify the visitor
"Load balancer cookie" (actual cookie name may vary) prevents a visitor from bouncing from one instance to another
Functional Cookies
These cookies provide a better customer experience on this site, such as by remembering your login details, optimising video performance or providing us with information about how our site is used. You may freely choose to accept or decline these cookies at any time. Note that certain functionalities that these third-parties make available may be impacted if you do not accept these cookies.
Functional Cookies
Provider
Description
Enabled
YouTube
YouTube is a video-sharing service where users can create their own profile, upload videos, watch, like and comment on videos. Opting out of YouTube cookies will disable your ability to watch or interact with YouTube videos. Cookie Policy Privacy Policy Terms and Conditions
Advertising Cookies
These cookies serve ads that are relevant to your interests. You may freely choose to accept or decline these cookies at any time. Note that certain functionality that these third parties make available may be impacted if you do not accept these cookies.
Advertising Cookies
Provider
Description
Enabled
LinkedIn
LinkedIn is an employment-oriented social networking service. We use the Apply with LinkedIn feature to allow you to apply for jobs using your LinkedIn profile. Opting out of LinkedIn cookies will disable your ability to use Apply with LinkedIn. Cookie Policy Cookie Table Privacy Policy Terms and Conditions