Senior Specialist – Brand Retail Experience
Belgrade, RS Belgrade, HR
Job Title
Senior Specialist – Brand Retail Experience
Job Scope
Join us in bringing the Apple experience to life across the Adriatic region.
As a Senior Specialist – Brand Retail Experience, you will play a key role in ensuring that Apple is presented at its very best across mono-brand, retail and telecom channels, both offline and online.
You will help transform Apple standards into exceptional customer experiences by coordinating retail visibility initiatives, supporting the implementation of visibility solutions, and driving consistent execution across multiple markets.
From in-store visibility and merchandising execution to online retail presence, your work will directly influence how customers experience Apple every day.
This is a unique opportunity to work with one of the world's most admired brands while making a visible impact on how Apple appears across the region.
🚀 What will you do?
- Coordinate the implementation of Apple retail visibility and customer experience standards across all RTM channels and partner formats.
- Support the development of store-specific visibility proposals, visualizations, implementation briefs and execution guidelines for both offline and online partner touchpoints.
- Ensure consistent execution of Apple visibility standards across physical stores, partner webshops and digital retail touchpoints.
- Coordinate merchandising and retail visibility activities across the region, including field teams, store coverage plans, visit schedules and routing plans.
- Support the onboarding, training and day-to-day coordination of merchandisers and field teams.
- Monitor execution quality, identify gaps and coordinate corrective actions to ensure compliance with Apple standards.
- Maintain POS databases, execution trackers and reporting tools while ensuring accurate and timely reporting.
- Track KPIs and field performance, providing insights and recommendations to support continuous improvement.
- Conduct regular store visits across the region to validate execution quality and identify opportunities to enhance customer experience and brand visibility.
- Support advocacy, retail engagement, and visibility initiatives across multiple markets.
What will make you successful?
- Bachelor’s degree in Business Administration, Marketing, Retail Management, or a related field. MBA is a plus.
-
3–5 years of relevant experience, ideally in retail, FMCG, consumer electronics, channel management or field operations.
-
Strong understanding of retail environments, retail visibility, and customer experience.
- Experience implementing brand standards and retail visibility initiatives across multiple locations, channels, or markets.
- Experience coordinating merchandising teams, field activities, or multi-location retail execution.
- Strong planning and organizational skills with experience coordinating store coverage plans, visit schedules, routing plans and retail visibility initiatives.
- Strong analytical skills with experience working with KPIs, reporting and performance tracking.
- Excellent communication, stakeholder management, and project coordination skills.
- Passion for Apple products and premium customer experiences.
- Flexibility and willingness to travel regularly across the region.
- Fluent in English and Serbian/Croatian; Slovenian is considered an advantage.
⭐ What we value
Customer-centric mindset | Accountability | Agility | Planning & Organization | Effective Communication | Teamwork & Collaboration | Results Orientation
Ready to make an impact?
If you're passionate about creating outstanding customer experiences and get excited about Apple products, we'd love to hear from you.
Join us and help create an Apple experience customers can see, feel and remember.